This week on The Mentors Radio Show host John Phillips interviews Chris Smith, founder of The Campfire Effect (TM), about his innovative, common sense system for radical business growth and success…. Even better, Smith has fun on the journey. Nothing painful here! Just pure common sense, applied systematically. In this interview, listeners will learn the critical importance—and the power—of what Smith describes as “telling your story well.” Attracting and engaging customers, marketing, innovating, rapid growth—all depend on a clear concept of “who” your business is, who you are. And not just you, the founder, but “you” the team and the business. Some of the practical systems Smith talks about include: the forces of storytelling, the true purpose of networking, the stages of brand loyalty, and how these translate into “massive and sustainable growth for your business.” Not to be missed!